Academic Module Manager 3.0
  1. Search
  2. Module Details

TECH06012 2022 Professional Business Communication

General Details

Full Title
Professional Business Communication
Transcript Title
Professional Business Communic
Code
TECH06012
Attendance
N/A %
Subject Area
TECH - Technology
Department
BUS - Business
Level
06 - Level 6
Credit
05 - 05 Credits
Duration
Semester
Fee
€
Start Term
2022 - Full Academic Year 2022-23
End Term
9999 - The End of Time
Author(s)
Mairead McCann, Susan Leonard, Cillian OMurchu, Brendan OMahony, Kerry Dolan, Aileen Brennan
Programme Membership
SG_BINSL_H08 202200 Bachelor of Arts (Honours) in Insurance Practice (Life) (Apprenticeship) SG_BINSU_H08 202200 Bachelor of Arts (Honours) in Insurance Practice (General) SG_BINSL_H08 202400 Bachelor of Arts (Honours) in Insurance Practice (Life) (Apprenticeship) SG_BINSU_H08 202400 Bachelor of Arts (Honours) in Insurance Practice (General)
Description

The aim of this module is to prepare students to communicate and operate effectively in a professional business environment from an office or working from a home environment. Students will develop writing strategies to enable them to respond to a variety of communication scenarios, including complaint handling. They will study the mechanics of Business English, report writing and other writing strategies.

Learning Outcomes

On completion of this module the learner will/should be able to;

1.

 Appreciate the principles of effective communication.

2.

Develop time management skills including an understanding of working from home

3.

Practice effective business correspondence: including dealing with customer complaints and preparing reports.

4.

Demonstrate reading comprehension and text analysis skills including complex factual texts and specialised articles.

5.

Appreciate the skills required to write an academic report.

Teaching and Learning Strategies

This module will be taught through blended delivery, using on-line lectures supported by asynchronous learning activities and workshops. Teaching is focused on skills-based practice. Students will simulate business practice supported by theory and case-studies. 

Module Assessment Strategies

This module will be assessed by ongoing assignments. Students will be required to submit a portfolio of practical work, research and write up a report and complete a Moodle quiz.

Repeat Assessments

The repeat assessment will be a resubmission of the continuous assessment.

Indicative Syllabus

1. Effective Communication:

  • Communication Models;
  • Barriers to Effective Communication and
  • Personal Styles of Communication

2.Time Management and home working

  • Effective time management
  • Working from home

3 Business English:

  • Mechanics of English including grammar, syntax and punctuation.
  • Common errors in the usage of English.
  • Structure and contents of correspondence

4. Academic Writing:

  • Finding and evaluating sources,
  • Plagiarism and referencing conventions,
  • Academic writing styles and report structure.
  • Presenting analysis using visual communication tools.
  • Designing a poster presentation

Coursework & Assessment Breakdown

Coursework & Continuous Assessment
100 %

Coursework Assessment

Title Type Form Percent Week Learning Outcomes Assessed
1 Portfolio of Business Documents Practical Individual Project 40 % End of Semester 2,3,4,5
2 Continuous Assessment Coursework Assessment Multiple Choice/Short Answer Test 20 % Week 6 1,2
3 Research Report Project Written Report/Essay 40 % Week 10 1,3,4,5

Full Time Mode Workload


Type Location Description Hours Frequency Avg Workload
Lecture Online Lecture 0.75 Weekly 0.75
Tutorial Online Tutorial 0.5 Weekly 0.50
Lecture Offsite Facility Face to Face Tutorial 1.5 Twice Per Semester 0.20
Independent Learning Not Specified Independent Student Learning 2 Weekly 2.00
Total Full Time Average Weekly Learner Contact Time 1.45 Hours

Required & Recommended Book List

Recommended Reading
2016-07-12 Essential Study and Employment Skills for Business and Management Students Oxford University Press
ISBN 0198724004 ISBN-13 9780198724001

Essential Study and Employment Skills for Business and Management Students offers a comprehensive, one-stop guide that will equip you with all the necessary skills needed to enhance your success both during university and in your future working environment. It covers all the core areas associated with business and management degrees, and offers a unique focus on employability to ensure that you can translate the skills you acquire into professional practice.

This third edition has been fully revised to include a new group activity in each chapter, as well as updated activities throughout to reinforce the skills introduced in each chapter. The content and structure of the book has been updated to focus more effectively on core areas such as the use of quantitative data, and the development of professional skills and employability.

With the main focus of the book firmly on active experimentation and reflection, Essential Study and Employment Skills for Business and Management Students remains unparalleled as a resource to support, encourage, and develop business and management students throughout their time at university and beyond.

Online Resource Centre:

For students:
Selected activities from the text (including templates to complete online)
Answer guidance on writing style and using a narrative approach
Critical incidents log
Excel workbook to provide additional support in areas such as constructing pie charts, bar charts, and line charts
Information on using Excel in data analysis
Web links
YouTube channel featuring relevant videos on skills, including interviews with students and graduates that accompany the book

For lecturers:
PowerPoint slides

Recommended Reading
2015-11-06 Fundamentals of Office 365: 2016 Edition (Computer Fundamentals) Elluminet Press
ISBN 1911174002 ISBN-13 9781911174004

Learn Office 365 the easy way. Clear concise and to the point... 

Learn how to use and navigate Office 2016, the latest update to Microsoft's Office 365 Suite. 
In this guide you'll explore... 
  • Upgrading to Office 2016
  • Notable new features of Office 2016
  • Getting started with Office Online using Sway, Docs, OneDrive, Mail & Calendar
  • Using Office Mobile on tablets and phones
  • Constructing professional looking documents with Word 2016
  • Adding and using graphics, photographs and clipart
  • Changing fonts, creating tables, graphs and formatting text
  • Creating presentations for your lessons, lectures, speeches or business presentations using PowerPoint 2016
  • Adding animations and effects to PowerPoint slides
  • Using Excel 2016 to create spreadsheets that analyse, present and manipulate data.
  • Creating Excel charts, graphs, functions and formulas
  • The basics of Microsoft Access databases
  • Keeping in touch with friends, family and colleagues using Microsoft Outlook 2016
  • Maintaining calendars and keeping appointments with Outlook.
  • Taking notes with OneNote
  • and more...
Clear instruction, and easy-to-follow tutorials with illustrated photographs, graphics and screen prints, guide you through the procedures every step of the way. 

If you want to get up and running quickly and easily with the new Office 2016 suite and Office 365, this is the guide you need.

Recommended Reading
2010-04-30 The Essential Work Experience Handbook Gill Education
ISBN 0717147592 ISBN-13 9780717147595

Specifically written for the mandatory FETAC Work Experience module, this handbook aims to serve students as reference during their work placement. It guides them through the process of building their own work experience portfolio, and provides an awareness of interview and job finding skills, and legislation equality issues.

Recommended Reading
2012-02-17 Customer Service in Ireland Gill Education
ISBN 071715260X ISBN-13 9780717152605

Updated edition of this popular text introducing the fundamental principles and concepts of customer service and presenting them in an Irish context. New to this edition: DX Ireland customer service case study The impact of technology on customer service The value of nurturing customer trust and loyalty. Role play guidelines and exercises prompt students to engage in and practise the principles of customer service. Develops the skills to deliver good customer care, meet customer needs and effectively deal with customer complaints. Leads to an understanding of the role of customer service in organisational effectiveness. Presents Irish consumer legislation throughout and includes the rights of the individual where relevant. Guides the student through the preparation and implementation of a customer care plan. Includes sample FETAC Level 5 exam papers, general exam questions and exercises. WRITTEN FOR Any course where FETAC Level 5 Customer Service or Level 6 Customer Care is a module.

Recommended Reading
2008 Communication for Business Gill & MacMillan
ISBN 0717144550 ISBN-13 9780717144556

New updated edition of this leading textbook on Communication for Business

Module Resources

Non ISBN Literary Resources
Journal Resources
URL Resources

Module Moodle website with supported learning resources

Other Resources
Additional Information