SPOR06049 2022 Introduction to Health Promotion

Students will examine the concepts and principles of Health Promotion. Approaches and methods used in health promotion will be covered in detail. This module will review the psychology in health behaviours. Students will review the areas of focus in HP throughout the lifespan. The use of forms of media in Health promotion will be illustrated. There will be scope for debate of current issues in Health Promotion.

Revision of: Health promotion / Jennie Naidoo, Jane Wills. 2000. 2nd ed.

The Pocket Guide to Health Promotion is a short, punchy and practical guide to health promotion aimed at students and practitioners.

Leading the field in public health for over 30 years, Ewles & Simnett's seminal text is now in its seventh edition. This new edition, the second to be revised by Angela Scriven, has been thoroughly updated and aligned with national standards to provide an accessible, current, practical guide for all those involved in the what, why, who and how of health promotion and public health practice. New edition of a seminal text fully updated for today's reader Focuses on the theories, principles and competencies for practice across a wide range of settings ranging from communities, schools, and workplaces, to GP surgeries and hospitals Authoritative and accessible writing style helps make learning easy Reflective activities help students consolidate their learning Case studies - many from real life - provide practical examples to help readers apply concepts to their own setting Gives emphasis to good communication and the effective use of communication tools Practice points help readers structure their study and recap on what they have learned Describes changes to the structure and organisation of public health within the UK, including the latest national standards for work in health promotion and public health Outlines new research on the comparative effectiveness of different approaches to health promotion and public health practice Explores the development of public health communication strategies, including social marketing, social media campaigns, and use of pressure groups and 'nudging' Highlights the latest 'current thinking' across a variety of different settings, to ensure relevance to a broad array of practitioners working across differing settings Explores the increasing use of the internet to help individuals monitor and support their own wellbeing

The definitive text on health promotion, this book covers both the knowledge-base and the process of health promotion at a level that lecturers say is perfect for specialist Health Promotion and Public Health courses. This edition comes with a brand new website for lecturers and students featuring case studies from around the world, questions for discussion and free access to relevant journal articles. The book also includes recent developments such as asset-based approaches, mental health promotion and the use of social media in promoting health

The rise of digital health technologies is, for some, a panacea to many of the medical and public health challenges we face today. This is the first book to articulate a critical response to the techno-utopian and entrepreneurial vision of the digital health phenomenon. Deborah Lupton, internationally renowned for her scholarship on the sociocultural and political aspects of medicine and health as well as digital technologies, addresses a range of compelling issues about the interests digital health represents, and its unintended effects on patients, doctors and how we conceive of public health and healthcare delivery. Bringing together social and cultural theory with empirical research, the book challenges apolitical approaches to examine the impact new technologies have on social justice, and the implication for social and economic inequalities. Lupton considers how self-tracking devices change the patient-doctor relationship, and how the digitisation and gamification of healthcare through apps and other software affects the way we perceive and respond to our bodies. She asks which commercial interests enable different groups to communicate more widely, and how the personal data generated from digital encounters are exploited. Considering the lived experience of digital health technologies, including their emotional and sensory dimensions, the book also assesses their broader impact on medical and public health knowledges, power relations and work practices. Relevant to students and researchers interested in medicine and public health across sociology, psychology, anthropology, new media and cultural studies, as well as policy makers and professionals in the field, this is a timely contribution on an important issue.

International Journal of Health Promotion and Education

Health Promotion International

www.publichealth.ie

www.healthpromotion.ie

www.safefood.eu

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