DSGN06141 2019 Product Design 3 (User Centered Design)
This Module focuses on the user and their interaction with products/services. Through a series of projects students will examine existing products and identify and interview users. They will then develop products while iteratively testing and developing their concepts on their users. They will document their process through a design report.
On completion of this module the learner will/should be able to;
Evaluate competing products
Prepare for and interview users
Apply Research to Concepts
Combine visual media for the presentation of design proposals
Produce a Design Report
Teaching and Learning Strategies
Dissection of the brief (write it out in your own words)
Establish knowledge of the current market, products and users.
Application of research data to products
Production of research boards, concepts, products, CAD GA and a design report
Presentation to Peers and Tutors
Module Assessment Strategies
Each project is assigned a percentage from the overall module
Deliverables typically include all or some of the following:
User Research, Concept Development, Design Development, Model or Prototype, CAD and Presentation Material (inc Research Boards, Sketches, Sketch Models, Prototypes, Powerpoint and other 2D material and a Design Report)
A percentage mark is assigned for each deliverable, adding up to a total of 100%.
This module is taught through a number of projects typically varying from 3 to 5 weeks in length. The focus is on the researching of existing products/services, interviewing users and then responding to this data in the production of their concepts. The students return to the interviewee/user to iteratively test their designs, producing and modifying concepts in response to user feedback.
The emphasis of this series of projects is on the correct assessment and implementation of user needs.
This information is reflected in the production of a design report
Externally sourced projects will be used when they match learning outcomes.
Coursework & Assessment Breakdown
|Title||Type||Form||Percent||Week||Learning Outcomes Assessed|
|1||Project Presentation (External Clients)||Continuous Assessment||Project||20 %||Week 4||1,2|
|2||Project Presentation (External Clients)||Continuous Assessment||Project||40 %||Week 8||3|
|3||Project Presentation (External Clients)||Continuous Assessment||Project||40 %||Week 13||4,5|
Full Time Mode Workload
|Workshop/Seminar||Design Workshop||Model/Prototype Making||3||Weekly||3.00|
|Design Projectwork||Design Studio||Client Project||3||Weekly||3.00|
|Directed Learning||Design Studio||Client Project||4||Weekly||4.00|
|Independent Learning||Not Specified||Project Work||3||Weekly||3.00|
Required & Recommended Book List
2016-03-08 Sprint Simon and Schuster
ISBN 9781501121777 ISBN-13 1501121774
NEW YORK TIMES BESTSELLER WALL STREET JOURNAL BESTSELLER Sprint offers a transformative formula for testing ideas that works whether youre at a startup or a large organization. Within five days, youll move from idea to prototype to decision, saving you and your team countless hours and countless dollars. A must read for entrepreneurs of all stripes. Eric Ries, author of The Lean Startup From three partners at Google Ventures, a unique five-day process for solving tough problems, proven at more than a hundred companies. Entrepreneurs and leaders face big questions every day: Whats the most important place to focus your effort, and how do you start? What will your idea look like in real life? How many meetings and discussions does it take before you can be sure you have the right solution? Now theres a surefire way to answer these important questions: the sprint. Designer Jake Knapp created the five-day process at Google, where sprints were used on everything from Google Search to Google X. He joined Braden Kowitz and John Zeratsky at Google Ventures, and together they have completed more than a hundred sprints with companies in mobile, e-commerce, healthcare, finance, and more. A practical guide to answering critical business questions, Sprint is a book for teams of any size, from small startups to Fortune 100s, from teachers to nonprofits. Its for anyone with a big opportunity, problem, or idea who needs to get answers today.
1990 The Design of Everyday Things Broadway Business
ISBN 0385267746 ISBN-13 9780385267748
Identifies the principles of good design, explains how many everyday appliances and machines fall short, and discusses design trends of the future
Dreyfus Associates Humanscale MIT Press (1974)
Powell, Dick Presentation Techniques Little Brown & Co (1985)
Moggeridge, Bill Designing Interactions MIT Press (2007)
Ashby, Michael Materials and Design: Second Edition Butterworth-Heinneman (2009)
Lesko, Jim Industrial Design: Materials and Manufacturing Wiley (1998)
Brall, James Design for Manufacturability McGraw Hill (1998)